Is live music on its way back? Sales ‘exceed expectations’ for Phillips backyard concerts, Hermann’s extending hours


This summer, Phillips Brewing, is going big.

“Usually we go for two concerts this year, we’re going for three this year,” said Matt Phillips, founder of Phillips Brewing Company.

From 2020 onward, COVID-19 cancelled concerts of any kind, making for two very tough years for musicians and music lovers.

So for Phillips, these three separate two-day music concert festivals hosted in the backyard of their brewery, are a way to give back.

“It’d be nice to make money on a concert, but that’s not why we do it,” said Phillips.

For the weekends of May 13th, July 9th, and August 13th, Phillips Brewery will be hosting three festivals, called Glitterbomber, Tilt! and Implosion Explosion, featuring a mixture of international and Canadian international headliners mixed with Canadian talent and local artists

Tickets went on sale Friday morning, and the response was huge.

“We’re really surprised at how quickly sales are going. With two years not having these events, you don’t know what things are going to look like and I think it’s exceeding our expectations with the rate of sales,” said Phillips. “So it looks like we’re going to have some pretty busy times back there.

Every indication is that live music like it’s coming back in a big way.

“We want to turn it into a main hub of entertainment for the city!” said Dan Degryp, the manager of Hermann’s Upstairs.

Herman’s Jazz Club is extending their hours, ready to welcome people for more music and into their new lounge.

“We’re probably going to be open Tuesdays through Sundays, for people to come for happy hour for wine or cocktails. They’ll have the option to buy tickets for the music that night,” said Degryp.

Kori SidawayKori Sidaway

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