A local company has come up with a new service aimed at encouraging coffee and other hot drink lovers to go green.

The Nūlla Project is a Victoria-based “reusable cup service” that partners with coffee shops and other restaurants to offer reusable cups.

Patrons can receive a cup with a $5 refundable deposit.

The cup can then be re-used, exchanged for a freshly cleaned one or returned for a refund at any partner location.

According to the Nūlla Project, the cups are dishwasher safe, double-insulated and BPA free, and can be used an average of 300 times.

Nancy Prevost, one of the co-founders of the Nūlla Project, says that she is hoping to give customers another option at the coffee shop in place of bringing their own mug. “I think we can solve the problem of waste,” Prevost says. “As saw in the stats from the City of Victoria there’s a lot of single-use items that end up in the landfill. The idea is really to re-use, keep re-using the mugs.”

Tristan Bacon, the General Manager of 2% Jazz Coffee, is enthusiastic about the idea. “I think this is going to be the future of how people are ordering retail coffee,” says Bacon. “I think that based on the data that we have from other municipalities taking on similar projects, we can glean that it’s working really really well.”

The Nūlla Project is hoping to partner with as many as 50 different coffee shops in the future.

Tim Ford