Since recreational marijuana became legal in Canada last October, consumption has grown and new users are in the market, according to a survey from Insights West.
“The Future of Cannabis in Canada” study found 16 per cent of cannabis users report an increase in consumption since pot became legal Oct. 17, and five per cent are new users.
Overall, nearly a quarter of Canadians age 19 and older have consumed marijuana in any shape or form since legalization.
The Insights West survey finds a strong demand in the future for edibles, with 36 per cent of users saying they eat edibles regularly, despite not being legal until next year.
Nearly six-in-10 Canadian say they are likely to consume edibles in the future.
Right now, smoking a joint is still the most popular for pot consumption, as 68 per cent say it is their regular choice.
When it comes to scenarios when cannabis is consumed, most users will do so in their home at 72 per cent and 67 per cent consume with friends.
The survey found more people admitted they were more likely to use marijuana alone, compared to at a party.
Insights West also found 16 per cent admit to having consumed cannabis while driving or while in a vehicle, and nine per cent said they do so “regularly” or “occasionally”.
Despite legalization and legal stores opening in the country, the black or grey market still leads when it comes to where cannabis is purchased.
Thirty-six per cent of respondents said they regularly or occasionally buy from friends or family, followed by 35 per cent who buy pot from a dealer or the black market.
When asked where they would prefer to buy marijuana, retail stores was the most popular channel at 47 per cent, followed by online was at 23 per cent.
British Columbians were most likely to prefer to purchase from a retail store when comparing regions, at 60 per cent.